chromecraftlab
Index / Case study 06
Issue
โ„– 06
Client
InboxFlow
Industry
Email & productivity
Year
2026

InboxFlow โ€” Triage Gmail without leaving the inbox

A Gmail extension that auto-categorises incoming mail, suggests one-click replies, and surfaces the messages that actually need attention.

InboxFlow โ€” Triage Gmail without leaving the inbox
The outcome
01
2.1 hours
Time saved per user / week
02
+96%
Inbox-zero rate within 30 days
03
5,800+
Active accounts
The story

InboxFlow runs entirely as a content script on mail.google.com. The hard requirement was that it could not break Gmail's own UI when Google ships A/B test changes (which happens roughly every two weeks).

We wrote a tolerant DOM observer that scopes its mutations narrowly and falls back gracefully when Gmail rolls out a UI change. The extension layers a triage sidebar on the inbox, with categories you can train per-account. OAuth for the underlying API runs in an offscreen document so the popup never interrupts a user mid-action.

Sample interfaces

In the wild